Powerful approach from Brazil for Unimed, emphasizing the way that cancer can sneak up on you if you aren’t paying attention. Terrific art direction makes this very effective.
About the Ad of the Week
Millions of new ads are crafted around the world every day. A handful are worthy of attention. Of those, a small selection are the source of inspiration and insight for others. George looks for ads with special qualities. These might stand out because of a great concept, art direction, photography, or some other element setting them apart from the others. A new one is posted every week.
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