Ad of the Week for November 21, 2011

 

The best ads are subtle, letting you know that the advertiser sees you as an intelligent person who can “get it” when you see the idea. This ad for VW’s winter tire service does a great job of touching our innate understanding of the dangers of winter driving. Anyone who has ever felt their heart leap into the throat at that moment when you turn the wheel and the car still goes straight will appreciate what this ad is trying to say. The fact that there is really no such thing as a tire that can help you on black ice, nor an actual “snow” tire is irrelevant. We get it.

About the Ad of the Week

Millions of new ads are crafted around the world every day. A handful are worthy of attention. Of those, a small selection are the source of inspiration and insight for others. George looks for ads with special qualities. These might stand out because of a great concept, art direction, photography, or some other element setting them apart from the others. A new one is posted every week.

 

Leave a Reply

  • Low Cost Domains and Hosting

    Quality hosting, email and low cost domain names with 24/7 support through the Webwiz affiliate hosting program. Get started now

  • Search

Comments

Bookmarks

Archives

About the Adwiz

George Pytlik

George Pytlik is a creative branding expert adept at combining advertising and marketing strategy with the realities of our digital age. An award-winning graphic designer and former ad agency creative director, his marketing efforts have been featured on national TV news and have transformed the sales results of companies and non-profit organizations ranging from small startups to billion dollar household names.


Adwiz is copyright© 2012 by George Pytlik. All rights reserved. www.adwiz.biz  |  Entries (RSS)