There’s something to be said for any creative team that can tell a compelling story with a single image and no copy. This ad for Red Bull does the job nicely. Of course, one can argue that the granny in the picture doesn’t reflect the image of a typical Red Bull customer, but that doesn’t matter. The only people who tend to overthink advertisements are some client’s executives, and of course the agency suits.

About the Ad of the Week

Millions of new ads are crafted around the world every day. A handful are worthy of attention. Of those, a small selection are the source of inspiration and insight for others. George looks for ads with special qualities. These might stand out because of a great concept, art direction, photography, or some other element setting them apart from the others. A new one is posted every week.

• 2010 Ad of the Week collection
• 2009 Ad of the Week collection
  

• Written by:  George Pytlik
• Date Posted:  June 28th, 2010
• Category:  Ad of the Week
• Tags:  2010
• Comments:  No Comments »

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