http://www.adwiz.biz/2010/01/balancingusability/ George Pytlik has been making brands wider since 1984. His work covers web design that gets results. Social media. Brand identity and logos. Advertising. How wide is your brand? Thu, 23 Jun 2011 17:51:07 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.adwiz.biz/2010/01/balancingusability/comment-page-1/#comment-450 Carolyne Casler Fri, 26 Feb 2010 06:38:08 +0000 http://www.adwiz.biz/?p=401#comment-450 Making corrections is easier and faster in the Internet marketing world. Editing text or adding or deleting graphics in an ad, based on customer feedback, is easily done in Internet marketing. Target marketing also works better here. While marketing offline, target marketing is more centered on geographic locations whereas with Internet marketing, identifying and accessing target markets based on race, ethnicity, socio-economic conditions, age, hobby, profession, gender etc. is easier. Making corrections is easier and faster in the Internet marketing world. Editing text or adding or deleting graphics in an ad, based on customer feedback, is easily done in Internet marketing. Target marketing also works better here. While marketing offline, target marketing is more centered on geographic locations whereas with Internet marketing, identifying and accessing target markets based on race, ethnicity, socio-economic conditions, age, hobby, profession, gender etc. is easier.

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